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AMC Networks
Executive Director, Franchise & New IP
May 2018 – Present

  • Lead strategy, creative, and storytelling for critical initiatives on the Franchise team, covering existing and new Intellectual Properties
  • Direct internal and external producers, designers, writers, illustrators, editors, photographers, and cinematographers
  • Work with in-house teams and external vendors to produce content and style guides reflecting key design, editorial, brand and legal guidelines of franchises, new IP, and shows
  • Ideate, develop, and produce innovative programs, consumer products, and experiences

  • Build new working relationships with cast, crew (showrunners, EPs), and top Fortune 500 companies 

  • Align, curate and integrate content with all networks (AMC, BBC America, IFC, Sundance TV, WE tv) and SVODs (Shudder, Acorn TV, UMC, Sundance Now and IFC Films Unlimited)

  • Spearhead the collaboration between multiple divisions including Studios, Digital Operations and Product, Editorial, Public Relations, Video Production, Customer Relationship Management, Development, Sales, Engineering, and Consumer, Integrated, and Brand Marketing teams 

  • Oversaw key elements of AMC Premiere, AMC Networks’ streaming video-on-demand upgrade platform

  • Responsible for AMC Premiere strategy, branding, content, structure, and maintenance
  • Top series across networks included The Walking Dead, Fear the Walking Dead, Better Call Saul, Killing Eve, Orphan Black, NOS4A2, and The Terror
  • Increased AMC Premiere subscribers by 168% in one year
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Personal Artwork & Comics © Mike Zagari | mike (at) mikezagari (dot) com